Member Benefit Spotlight: Business Assistance Team

The Old Town Business Assistance Team is a collaborative business outreach initiative using resources from within the community, under the direction of the Economic Restructuring Committee of the Old Town Commercial Association (OTCA). The Old Town Business Assistance Team is designed to take business resources directly to small business owners in the Old Town Lansing community. Best of all this program is provided free of charge to member business owners.

The Old Town Business Assistance team can provide meaningful assistance in:

  • Writing and updating business plans
  • Marketing and merchandising products and services
  • Making plans for construction or remodeling
  • Networking among the small business community
  • Understanding and utilizing programs and resources such as the Small Business Association of Michigan.
  • Positioning for conventional or SBA financing
  • Creative and strategic marketing opportunities to keep your business in the spotlight.

For more information, please call the OTCA office at 517-485-4283 or visit to download an application.